Touch the brilliant colours, face the value of print – UPM’s renewed CMR offering

Press Release 1.11.2021 11:00 EET

(Augsburg, 1 November, 10:00 CET) People are reading more again! During the pandemic, reader’s turned more to magazines, books, and newspapers, and many print subscriptions were sold. Print products continue to enjoy a high level of trust. In addition, catalogues and advertising journals are very popular with consumers – printed on high-quality paper grades from UPM.

As the leading graphic paper producer UPM Communication Papers offers an extensive product range for all main printing methods, be it heatset web offset, coldest web offset, sheet fed offset, rotogravure or digital. In order to meet our customers’ needs and to ensure the high service capability and ultimate supply security we have further improved our CMR offering.

“Magazines, catalogues and advertisements printed on UPM’s high-quality papers ensure excellent reader experience, which is our top priority. Our coated papers with non-glossy finish are appreciated for great printing results, vivid imagery and sustainability. In addition, these papers are high in bulk, which brings our customers cost advantages” says Atte Lindström, Director, Technical Customer Service & Product Management, UPM Communication Papers.

The new offering on the non-glossy side will consist of three product ranges with a silky surface and excellent brightness levels: UPM Star silk H, UPM Ultra silk H new and UPM Cote silk H. Furthermore, the new offering includes two true matt and high bulk product ranges: UPM Star matt 1.2 H and UPM Ultra matt 1.2 H.

“It’s a big advantage for our customers that we can supply our paper grades from multiple mills. The improved CMR offering underlines UPM’s commitment to our customers and the entire graphic paper industry – now and in the future”, Atte Lindström concludes.

Read more about our new, improved non-glossy CMR paper offering

For further information please contact:

Atte Lindström, Director, Technical Customer Service & Product Management, UPM Communication Papers
tel. +35840510 1557, atte.lindstrom@upm.com

UPM, Media Relations
Mon-Fri 9:00-16:00 EET
tel. +358 40 588 3284
media@upm.com

UPM Communication Papers
UPM Communication Papers is the world's leading producer of graphic papers, offering an extensive product range for advertising and publishing as well as home and office uses. The high performing papers and service concepts of UPM add value to our customers' businesses, while actively fulfilling demanding environmental and social responsibility criteria. With headquarters in Germany, UPM Communication Papers employs approximately 7,000 people. More about UPM Communication Papers and its products at www.upmpaper.com

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UPM
We deliver renewable and responsible solutions and innovate for a future beyond fossils across six business areas: UPM Biorefining, UPM Energy, UPM Raflatac, UPM Specialty Papers, UPM Communication Papers and UPM Plywood. As the industry leader in responsibility, we are committed to the UN Business Ambition for 1.5°C and the science-based targets to mitigate climate change. We employ 18,000 people worldwide and our annual sales are approximately EUR 8.6 billion. Our shares are listed on Nasdaq Helsinki Ltd. UPM Biofore – Beyond fossils. www.upm.com

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